‘Dimmi’ Online Restaurant Bookings – The Future?
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June 21, 2010Fellow Italian students will know ‘Dimmi’ means ‘tell me’ and THIS Dimmi is a real-time ‘tell me’: an online restaurant booking service.
Dimmi is a new service that allows restaurants to take bookings online 24 hours a day.
About The Service
Dimmi provides restaurants with online electronic reservation diary software, which can be used for phone bookings as usual, or remotely for online bookings.
Real-time information on table availability is stored in the system, and diners confirm their bookings on the spot.
The service also reminds customers via email of their reservation.
Dimmi Partners
Dimmi is partnering with many of Australia’s online restaurant guides, to allow prospective diners to go directly from a restaurant review to a reservation.
Partners include Mietta’s, the Age and SMH Good Food Guides, Time Out Sydney, Eatability, Australian Good Food & Travel Guide and the SBS Food Safari website.
In addition to making reservations, diners can also review the restaurant on the Dimmi website. The service also includes marketing and promotional services, allowing restaurants to build a customer database.
The service is free for customers, and costs the restaurant between $1 and $3 per booking, with bookings made through partner services costing more and, those coming from a restaurant’s own website getting the lower rate.
Feedback
Craig Macindoe of Sydney’s MuMu Grill says using Dimmi at his Crow’s Nest restaurant have been impressive, with 25% of the restaurant’s bookings now arriving online, and 90% of the online reservations being made after hours or during peak service periods. He says
“Online bookings are definitely the future, and Dimmi has allowed us to boost our restaurant’s overall reservations and to fill our empty seats on quieter days. I love it, bookings just appear out of cyberspace and they are instantly booked and confirmed without us needing to do a thing!”
Dimmi MD says
“We know that the secret to running a profitable restaurant is to fill as many seats as possible during every service, so what Dimmi does is to help put more bums on seats by marketing and promoting our partner restaurants through Australia’s largest restaurant booking network.”
2 Comments
I am from INDIA, online booking has become a cool concept. surely this will do well. I have also seen the executives and office goers are booking there food by using there mobile PHONES.
A restaurant in India is now just working on online booking where, what a customer wants gets in front of him/her and just clicking the checkboxes – he/she orders the food.
The order placed just get’s delivered in 30 minutes at there door step and it all works fine dine.
ANKUR GOEL – MUMBAI, INDIA.
I think using an online system for making table reservations at restaurants is going to be huge, already in England a couple of the sites have apps for your phones so you don’t even need to use a computer to make the booking. Using it for delivery orders is clever as well but I’ve never tried it, I’m too scared my order won’t come out right or something.