Click, Search and Ripple to Fight Poverty
Margaret River: Growth, Sea Change & Keeping It Local
May 29, 2007‘Community consultation’…are consultants always right?
May 31, 2007All you need to do to raise money for charity is click the boxes, promises new Melbourne based website
Jehan Ratnatunga, Simon Griffiths and Matt Tilleard looked at ways use the power of internet to spark real and positive change.
This year they setup Ripple, a new website where visitors are invited to click buttons, see an online advertisement and then a few cents are sent to the ex-Melbourne University students to send to Australian based charities.
What’s interesting in their approach to what is not a new concept (sites like this have been online since the mid 1990’s), is that the site shows exactly what the money from one click actually buys…
One click or Google search through Ripple can:
- Give six days’ access to clean water for a developing country (by giving to Water Aid Australia)
- Help a village feed itself (by giving to Oxfam Australia)
- Give two days’ access to education in East Timor (by giving to The Oaktree Foundation)
- Finance a $100 loan for a day (by giving to The Grameen Foundation)
And as the people, passion, technology and action blog, Solidariti points out, Ripple donates 100 per cent of its proceeds to charity, rather than the standard 50 per cent other similar overseas sites like Everyclick, Goodsearch and Magictaxi offer.
For bloggers, they’ve also got some yummy looking buttons to put on your website.
Good work!
5 Comments
Thanks for the link!!
Ripple Update – Unfortunately, Ripple does not earn any money from Google, nor do they currently donate any money per search.
This is from the Ripple blog – http://blog.ripple.org/ – on June 11th, 2007
“Ripple Search has encountered a couple of issues and ads are no longer appearing on the Google search results page – unfortunately this means that ripple Search is not presently earning money for our charities.”
They reckon it will be a couple of weeks before they get it fixed.
I’m only speculating but they may be having problems with Google’s terms and conditions where website owners are not allowed to ask their readers to click the ads on their page.
I learned this the hard way with a blog I was running.
Best of luck to them!
Hi Pig Flyers….
ripple search is back!!!!! (ripple click of course never went away)
Glen is absolutely right. We had some problems with Google’s TOS but (in consultation with Google Sydney) we have found a way to keep ripple search running.
The revenue us now generated by a sponsored link underneath the search bar on the main page. We will be rolling out a new toolbar that generates revenue through a sponsored link in the next week or two.
The only drawback is that repeat searches from the results page do not generate revenue.
Glad you could work that out with them, Matt.
Good luck!