Jehan Ratnatunga, Simon Griffiths and Matt Tilleard looked at ways use the power of internet to spark real and positive change.
This year they setup Ripple, a new website where visitors are invited to click buttons, see an online advertisement and then a few cents are sent to the ex-Melbourne University students to send to Australian based charities.
What’s interesting in their approach to what is not a new concept (sites like this have been online since the mid 1990’s), is that the site shows exactly what the money from one click actually buys…
One click or Google search through Ripple can:
And as the people, passion, technology and action blog, Solidariti points out, Ripple donates 100 per cent of its proceeds to charity, rather than the standard 50 per cent other similar overseas sites like Everyclick, Goodsearch and Magictaxi offer.
For bloggers, they’ve also got some yummy looking buttons to put on your website.